The story behind The Expert's Business.
I have always been business-minded.
Even as a child, I naturally noticed what people needed, what was missing, and where I could create something to fill the gap. I would look around my neighborhood, see an opportunity, and start a small business to meet it.
At the time, it did not feel like entrepreneurship or strategy.
It just felt natural.
As I moved through my career, that instinct followed me.
People began asking me to help them solve problems in their businesses. Often, the questions were about positioning, operations, systems, or how to build something that could grow and remain sustainable over time.
I did not realize then that I was developing the very skills I would eventually build my business around.
I was learning how to build. I was gaining experience across industries and disciplines. And I was exercising a way of thinking that came naturally to me: seeing what was not working, understanding why, figuring out what was missing, and determining what needed to happen next.
Over the years, I have worked with people across remarkably different fields: physicians, scientists, entertainers, authors, financial professionals, analysts, engineers, creatives, and others.
Every experience was different. That was part of what made the work so exciting.
Their expertise was different. Their businesses were different. Their challenges were different. But I kept finding myself drawn to the same work: helping accomplished people make the business around their expertise work as well as the expertise itself.
For years, I did this work alongside my professional career. I was successful in corporate environments, including working as an expert in law and policy.
But eventually, I had to acknowledge something.
This was the work I was made to do.
So I chose it. I chose the work that challenged me, energized me, and allowed me to use the abilities I had been developing since childhood.
And The Expert's Business was born.
Today, I work with established experts who have built businesses around what they know, what they do, and the value they create.
I do not teach experts how to become experts. I help them build businesses capable of carrying the success their expertise has created.
◆ Christy Michelle
Christy Michelle is the Founder & Principal of The Expert's Business, a private strategic advisory practice for established experts. She sees the structural pattern beneath a business before the people inside it do, a way of thinking developed across disciplines and grounded in a professional background in law and policy. LinkedIn
The Expert's Business
Private strategic advisory for established experts.
POSITION ◆ STRUCTURE ◆ OPERATE ◆ GROW